Social Media Marketing

Consistent content and engagement that supports your brand and keeps you visible.

Social media marketing illustration

What We Do

A practical approach to planning and shipping content.

Content creation & scheduling

Build a calendar and ship consistent posts without scrambling every week.

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Community management

Reply and engage in a consistent tone so your brand stays responsive.

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Video marketing

Short-form ideas and publishing plans to keep momentum.

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Social Media Marketing That Sounds Like Your Brooklyn Business, Not a Bot

Social media marketing is how your business shows up where people already spend their attention: building a consistent presence, posting content worth following, and turning casual scrolls into real conversations. For a local business, it is one of the few channels where a single post can introduce you to your neighborhood, answer a question before a customer asks it, and keep your name top of mind between visits. Done well, it supports everything else you do online, from search visibility to word of mouth.

Gotham Site Studio is founder-led, which means the person planning your content is the person who actually writes and posts it. We start by learning your business, your customers, and your voice, then build a simple content plan you can sustain. No swarm of junior account managers, no recycled templates, no posting for the sake of a calendar. We focus on the platforms that fit your audience, write copy that sounds like you, and keep the workflow lean so the work stays sharp and accountable.

The result is a social presence that feels intentional and earns trust over time, working alongside your website, SEO, and Google Business Profile rather than in a silo. You get clear reporting, honest input on what is worth your effort, and a partner who treats your budget like their own. If you are not sure where your social media stands today, start with a free audit and consultation. We will tell you straight what is working, what is not, and what we would do first.

Frequently Asked Questions

How much does social media marketing cost?

Pricing depends on how many platforms you want covered, how often you post, and whether you need content created from scratch or just managed. Because Gotham is founder-led with no agency overhead, we keep packages lean and transparent. The best starting point is a free consultation, where we scope the work to your goals and give you a clear, honest quote with no surprises.

What does the process look like?

We begin with a discovery conversation to understand your business, audience, and voice. From there we build a simple content plan, choose the right platforms, and create posts for your review before anything goes live. You stay in the loop throughout, and we adjust based on what the results show. Everything is hands-on and handled directly by the founder, not passed down a chain.

How long until I see results, and what is included?

Social media is a steady-build channel, so meaningful traction typically takes a few months of consistent posting and engagement rather than days. Included is content planning, copywriting, posting, basic profile optimization, and straightforward reporting so you can see what is happening. We set realistic expectations up front and never promise overnight numbers or invented metrics.